UC Berkeley Style Guidelines
The University of California, Berkeley is broadly recognized as the world’s most distinguished public teaching and research university. A strong and coherent identity for our great University is one significant way we can communicate the excellence of Berkeley to the world.
Another Berkeley hallmark — and one of its great strengths — is the independence of our decentralized organization. Within this diverse context, the University as a whole benefits when the units that comprise our organization use consistent design and editorial standards. Individual units can also benefit from a strong association with the University’s identity.
I ask for your support in using Berkeley’s editorial and design style guidelines. Working together, we can strengthen Berkeley’s public image, increase awareness of our many contributions, and build loyalty among our many constituencies.
Thank you for your cooperation.